The rose quartz got its name from its light pink color. They come in different shades of pink, from very light pink quartz (almost whitish) to medium to dark pink hues. They have a characteristic cloudy translucence appearance, and have a high vibration of energy. 
Deposits of the gem can be found in India, Madagascar, Japan, South Dakota in the USA, South Africa, and Brazil being the most known country in the world to have the most rose quartz deposits. 
 
The stone gives off a very soothing and gentle energy and resonates with the heart chakra. It aids in healing negative emotions, promotes love and intimacy, supports harmonious relationships, and helps to develop closer relationships with families and friends. 
 
A few benefits: 
builds self-esteem 
eases heartache 
heals emotional wounds 
promotes inner peace 
promotes forgiveness 
releases repressed hurts 
helps you realize the beauty around you 
protects and nurtures relationships 
grief